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- The Finance Gem 💎 #110: Meet EBITDA's Big Sister
The Finance Gem 💎 #110: Meet EBITDA's Big Sister

Hi everyone,
If your company is still measuring success by revenue growth or EBITDA alone, you may be missing the most decisive test of value creation: Economic Value Added (EVA).
EVA asks a simple but essential question: did the company generate returns above its true cost of capital? If not, growth is an illusion.
Here’s what I’m covering in today’s issue:
Finance Connect at SAP Connect 2025 coming up October 6-8 (Vegas & Virtual)
Upcoming Masterclass: Common Cash Flow Pitfalls in Mid-Market Companies
How CEOs and CFOs can move past EBITDA to get the answers that actually matter for investors, boards, and enterprise value.

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