The Finance Gem 💎 #115: Profit Is the Narrative. Cash Flow Is the Evidence.

Hi there,

Profit makes your business look good. Cash flow proves whether that’s actually true.

Most companies don’t see the difference until it’s too late—when growth stalls, funding tightens, or liquidity quietly disappears. Profit can rise quarter after quarter while cash steadily drains away.

In this Finance Gem issue, we’re unpacking why profit is only the narrative—and cash flow is the evidence that determines whether your company can scale, invest, and pay investors and outlast the competition.

Here’s what we’re covering in today’s issue:

• Why you should attent FATE in New York City (Javits Center, free to attend)
• The upcoming EBITDA and Valuation Masterclasses in November
• The real reason companies appear profitable while running out of cash—and how strategic leaders fix it

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